Go Ape chooses QlikView to reconnect with their rapidly expanding company

QlikView really is business discovery and has been such a success that it is now used across our entire business.

– Sara Jane Galbraith, Director of ICT and Personnel



Europe, United Kingdom

  • Bedrijfstak: Services
  • Functie: Executive, Finance, Human Resources, IT, Marketing, Operations, Sales, Web


  • “Tree Top Adventure” company providing outdoor experiences for customers since 2001
  • One of the UK’s fastest growing companies
  • 2.5 million customer visits as of June 2011
  • Industry: Consumer Products


  • Reconnect different departments within the company during an extremely rapid growth phase
  • Reduce the time to reporting
  • Consolidate reports and eliminate manual errors and wait time


  • Deployed QlikView across the company in 5 days – to 26 remote UK locations where users easily view, analyze, manipulate, extract, and report on information from a host of data sources.
  • Unify remote reporting systems from every function that were previously relying on including Excel and Access.


  • Visibility into business critical functions including HR staffing and recruiting, and bookings and attendance 
  • Improved ability to manage business performance 
  • Increased functionality of reports 
  • Allowed management and remote location staff to re-connect with vital company data 
  • Reduced timescales four-fold in generating business critical reports 
  • Combining information for fully integrated data e.g. bookings v weather  
  • Spotting trends and gaining customer feedback insight

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