Analyst Report

Analytics in Telecommunications: The Pressures that Call and the Actions that Answer

Analytics have already made their way into many telecommunications companies - to improve everything from customer experience and sales & marketing to operational efficiency and network performance. This Aberdeen report looks at the pressures driving new business intelligence (BI) initiatives at telecom companies, and compares the strategic outlook of this industry to others.

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Analyst Report: Analytics in Telecommunications: The Pressures that Call and the Actions that Answer