Analyst Report

Unique Selling Points – Separating Sales Leaders from the Pack

This EIU report, sponsored by Qlik, draws on a 2015 global survey of 550 senior sales executives, desk research and interviews to examine the way in which companies manage the sales process and whether the use of technology - specifically analytics - makes them more effective at selling.

Key findings:

  • Sales performance is a clear priority – but companies need data to support it
  • Sales outperformers have the best access to data – and use it
  • Businesses value data accuracy and integration – but don’t always get it
  • Sales leaders bring analytics into the C-suite

Register now to see how leaders are getting a competitive edge.

Download the free report

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Unique Selling Points – Separating Sales Leaders from the Pack